Zulfiqar Ahmed Rahat believes in speaking the truth in a world where fabrication and censorship run rampant, regardless of the repercussions. Hence, on many occasions, he has paid the price. He believes journalism is a sacred mission that holy prophets initiated. And so, Zulfiqar Ahmed chose it to become a helping hand to people and halt injustice. The path of a journalist is rarely ever smooth as one has to go through many challenges before one can spread undistorted factual information to the general public. Zulfiqar Ahmed met all these obstacles with dignity and never compromised on the quality of journalism. He is hence held in high esteem by his fellow media persons and maintains the best of relations with distinguished people in different fields such as politicians, cricketers, fine artists, etc.